Days are sometimes tagged for marketing purposes. You know what I mean: Walk to School Day, World Kidney Day, Red Balloon Day, White Ribbon Day, etc. Sometimes the day takes off and becomes an extravaganza like Mother’s Day and Valentine’s Day. Sometimes they get big for a few years and then fade away, like Red [...]
PR political correctness
Friday, May 4 is Walk Safely to School Day : a noble cause that’s worth supporting, to be sure. Indeed, it is “a Community Event seeking to promote Road Safety, Health, Public Transport and the Environment” (their inappropriate capitals, not mine). Like many newspapers across Australia, the Kalgoorlie Miner is pleased to help promote this [...]
Insider trading PR guru
I’ll be interested to see what sentence gets handed down in the case of a PR consultant who pleaded guilty to three charges of insider trading. Margot Olive McKay was the principal of a firm that worked for Aristocrat Leisure. She bought $148,000 of Aristocrat shares through relatives after proof reading positive company reports and [...]
Third birthday
The twins celebrated their third birthday today. It's hard to believe they are that old already. Here's the entry I wrote the day after they were born. Jim and Maggie aren't old enough to understand it's their birthday, but they know it's a special day because of the presents they received and the party we [...]
The Victorian election
There was no major surprise in the Victorian election result where Labor has been comfortably returned. Interesting aspects include: The Nats defied doomsday predictions and retained party status. The Liberals and Greens failed to increase their primary votes. The media darlings (Greens) won't win a lower house seat. Labor no longer holds any seats in [...]
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