May 22, 2012

PR political correctness

Friday, May 4 is Walk Safely to School Day : a noble cause that’s worth supporting, to be sure. Indeed, it is “a Community Event seeking to promote Road Safety, Health, Public Transport and the Environment” (their inappropriate capitals, not mine). Like many newspapers across Australia, the Kalgoorlie Miner is pleased to help promote this [...]

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Insider trading PR guru

I’ll be interested to see what sentence gets handed down in the case of a PR consultant who pleaded guilty to three charges of insider trading. Margot Olive McKay was the principal of a firm that worked for Aristocrat Leisure. She bought $148,000 of Aristocrat shares through relatives after proof reading positive company reports and [...]

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Common sense in public relations

My public relations work involves a lot of liaison with different community-based committees. This can be both rewarding and frustrating. Volunteers often bring a special passion, but sometimes their perceived knowledge is greater than reality. A common misconception that I encounter is the belief that a media release, or an article in a newsletter, can [...]

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The demise of public meetings

I attended a catchment community forum in Myrtleford today. I was there for work purposes, and can say quite reasonably that it was a fair success. That said, there were only about 15 members of the public there to hear what’s happening to protect and enhance the local environment. This was a real chance for [...]

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